5 Selling Strategies for FinTech & InsurTech Startups in 2024
How to sell to Banks, FIs & Fortune 500s right now so you can land logos, grow revenue & break through to $10MM ARR
You will learn how to…
FIND the REAL decision-makers inside of Banks, FIs & Fortune 500s – focusing on the 3 Ps: Strategic Priorities, Power & Purse Strings – so that you deal directly with decision-makers who have real purchasing authority.
CONNECT with the RIGHT BUYERS at the RIGHT TIME at your ICPs through targeting and talk tracks, positioning and value props, that your prospects actually care about.
RUN an EFFECTIVE process for Qualification, Discovery & Product Demos so that your prospects are ready to buy at the price you deserve to charge.
Does any of this sound familiar for your startup?
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2023 was a tough f%cking year. Yet for startups selling to FIs and Fortune 500s, 2024 is shaping up to be even tougher.
The market is rife with compliance and regulatory issues,, mergers and acquisitions, leadership changes, and constant competition from both upstart neobanks and Big Tech companies Apple, Meta, Google & Amazon.
Everyone’s feeling the uncertainty about interest rates, inflation and international issues. Oh, there’s also that election cycle thing…
Your prospects are bemoaning budget cuts, telling you how their CFOs want them to do more with less, inspecting and denying every expense request.
 It can leave even the most ardent, committed founders to ask themselves – “How are we going to make it?”
Your FI and Fortune 500 prospects told you back in December to “check back with me in January” or “ping me next year…”Â
They’re pushing back or canceling meetings, delaying decisions or ghosting you altogether.
Now those Q4 deals that got pushed to Q1 are becoming Q2, Q3, or maybe even Q-Never deals…
That SVP you thought was the buyer is now telling you that budgets are tight and their CFOs are asking them to cut expenses.
When it comes to pricing, proposals are getting scrutinized, pressurized and vaporized.
You’ve found yourself staring at the wall (or the ceiling at 2am) wondering – “Are we going to survive?”
I believe you can survive, and thrive, in this market IF YOU MAKE THE SHIFT in your selling strategies, systems, and skills RIGHT NOW.
In this LIVE training, I’m going to teach FIVE (5) specific selling strategies that your startup can implement RIGHT NOW.
These are the exact same selling strategies, systems and skills that we teach and implement every day to startup founders & CEOs just like you in our Startup Selling Coaching Program™.
I’ve personally sold to FIs and Fortune 500s through the 2008 market collapse including Morgan Stanley, TCW, Avenue Capital, Pulte, and First American.Â
Over the past 20 years, I’ve led sales for two FinTech startups selling to banks, FIs and Fortune 500s, including Blend Labs which IPOed in 2021 where our first customers included Freddie Mac, Freedom Mortgage, First Republic and Wells Fargo.
Since then, I’ve coached hundreds of B2B startup founders and their teams on how to win customers, grow revenue and build a repeatable, scalable sales process – founders like you with a top-flight team who have built and launched ground-breaking products that solve critical problems for huge companies and verticals, showing themÂ
This training is the first step for your startup to make that shift.Â
- Shift your strategy.
- Shift your mindset.
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Shift your trajectory.
Ready to save your seat?
One last thing before you register… This training isn’t for everyone. But it’s for you if you are –
… the Founder or CEO of a Fintech or Insurtech startup.
… actively selling to banks, FIs, insurance companies a&nd Fortune 500s.
… already doing at least $20k MRR.
… friendly & coachable.
… willing to show up on time with your camera on, ready to participate, engage, share ideas and help others working with us.Â
If that’s you, then grab a seat now. I’m keeping the group small so that I we can work on your startup and help you get more CLARITY, CONTROL and CONFIDENCE in your sales process.
This Event is now Over.Â
Be on the lookout for future events.Â
Meet our Coach
Scott Sambucci has been selling technology products, leading sales teams and startups, coaching startup Founders & CEOs for over 25 years, and leading SalesQualia’s Startup Selling Coaching Program for nearly a decade.
His team of coaches and he have helped over 400 startups across the world ramp up and scale up their sales processes. Scott knows the process works – from the frameworks and strategies to how he teaches every sales training session. This one is no different.
